What Can be Done About the Rising Click Interception Threat?

29-8-1 (4)

Ad networks’ increasingly successful efforts to detect bot-based ad click fraud has forced attackers to focus more on intercepting and redirecting legitimate users’ clicks. A group of researchers from Microsoft Research and several Chinese, Korean and U.S. universities has created a browser-based analysis framework called Observer and analyzed click related behaviors on the Alexa top 250K websites.

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